Experiencing Mixed Feelings About Consumption Objects: Self-Monitoring and the Antecedents of Attitude Ambivalence

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Serval ID
serval:BIB_EEA80A76BECA
Type
Inproceedings: an article in a conference proceedings.
Collection
Publications
Institution
UNIL/CHUV
Title
Experiencing Mixed Feelings About Consumption Objects: Self-Monitoring and the Antecedents of Attitude Ambivalence
Title of the conference
Proceedings of the 36th European Marketing Academy Conference
Author(s)
Czellar S., Cowley E., Laurent G.
Publisher
European Marketing Academy
Address
Reykjavik, Iceland
Publication state
Published
Issued date
05/2007
Peer-reviewed
Oui
Language
english
OAI-PMH
oai:serval.unil.ch:BIB_EEA80A76BECA
Create date
09/12/2010 16:22
Last modification date
21/08/2019 5:14
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