Drivers and Effects of Customer-Directed Communication in Business Relationships: Theoretical Foundations and an Empirical Study

Details

Serval ID
serval:BIB_ACAFBC700A99
Type
Inproceedings: an article in a conference proceedings.
Collection
Publications
Title
Drivers and Effects of Customer-Directed Communication in Business Relationships: Theoretical Foundations and an Empirical Study
Title of the conference
Proceedings of the 1st French Research Day in Communication - Nancy, March 26, 2004 (CD-ROM)
Author(s)
Ivens B.S.
Publication state
Published
Issued date
2004
Peer-reviewed
Oui
Create date
19/11/2007 10:44
Last modification date
20/08/2019 15:16
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