Lessons Luxury Wine Brands Teach Us About Authenticity and Prestige

Details

Ressource 1Download: Heine and Petersen 2015 Luxury Wine Authenticity Prestige.pdf (489.84 [Ko])
State: Public
Version: Final published version
License: All rights reserved
Serval ID
serval:BIB_89CF24B6051C
Type
Article: article from journal or magazin.
Collection
Publications
Institution
Production externe
Title
Lessons Luxury Wine Brands Teach Us About Authenticity and Prestige
Journal
European Business Review
Author(s)
Heine Klaus, Petersen Francine E.
Publication state
Published
Issued date
15/01/2015
Language
english
Create date
07/12/2021 14:25
Last modification date
15/09/2022 7:36
Usage data