An Assessment of the Perception of International Long-Term Business Relationships Using Multidimensional Scaling

Details

Serval ID
serval:BIB_6CDF027807C6
Type
Inproceedings: an article in a conference proceedings.
Collection
Publications
Title
An Assessment of the Perception of International Long-Term Business Relationships Using Multidimensional Scaling
Title of the conference
Proceedings of the 10th Biennial World Marketing Congress - Academy of Marketing Science / Cardiff University, June 28-July 1, 2001
Author(s)
Ivens B.S., Donath H.
Publication state
Published
Issued date
2001
Peer-reviewed
Oui
Create date
19/11/2007 10:31
Last modification date
20/08/2019 14:26
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