Reuters Market Light: Strategic Innovation at the Bottom of the Pyramid

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Serval ID
serval:BIB_2275A7222AD8
Type
Article: article from journal or magazin.
Publication sub-type
Case report (case report): feedback on an observation with a short commentary.
Collection
Publications
Institution
UNIL/CHUV
Title
Reuters Market Light: Strategic Innovation at the Bottom of the Pyramid
Journal
London Business School, Case Centre
Author(s)
Markides C., Oyon D., Winig L.
Publication state
Published
Issued date
2009
Language
english
OAI-PMH
oai:serval.unil.ch:BIB_2275A7222AD8
Create date
08/09/2016 16:26
Last modification date
21/08/2019 5:18
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