CouchSurfing as Socio-Romantic Sharing Utopia. Food for Thought for the Role of Branding in fostering Alternative Modes of Consumption

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Serval ID
serval:BIB_8A5D834DA2FA
Type
Inproceedings: an article in a conference proceedings.
Collection
Publications
Institution
UNIL/CHUV
Title
CouchSurfing as Socio-Romantic Sharing Utopia. Food for Thought for the Role of Branding in fostering Alternative Modes of Consumption
Title of the conference
Brand Camp III, Brand Research Laboratory of the University of Innsbruck, Obergurgl, Austria.
Author(s)
Hellwig  K.
Publication state
Published
Issued date
2015
Peer-reviewed
Oui
OAI-PMH
oai:serval.unil.ch:BIB_8A5D834DA2FA
Create date
13/12/2014 2:15
Last modification date
21/08/2019 6:15
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