A Note on improving Contact Times in Panel Surveys

Details

Serval ID
serval:BIB_4473B11E2F65
Type
Article: article from journal or magazin.
Collection
Publications
Title
A Note on improving Contact Times in Panel Surveys
Journal
Field Methods
Author(s)
Lipps O.
ISSN
1525-822X
Publication state
Published
Issued date
2012
Peer-reviewed
Oui
Volume
24
Number
1
Pages
95-111
Language
english
Abstract
With increasing costs for conducting surveys, many survey agencies resort to implementing call strategies. Obtaining contact in panel surveys as early as possible, without annoying people by contacting them at undesired times and ultimately causing them to refuse, requires using efficient call time strategies. In this research, the author uses call data from the Swiss Household Panel (SHP), a centralized Computer Assisted Telephone Interview (CATI) survey with a randomized (experimental) call-household assignment. Using random effects models, the author analyzes the efficiency gains of obtaining initial contact by assigning optimal times to first calls, and times and spacing to second and later calls depending on household sociodemography and prior call patterns. The author concludes with some recommendations for making early and successful contact during fieldwork.
Keywords
call data, paradata, CATI, calling time, call scheduler, random assignment
Publisher's website
Create date
27/07/2010 14:18
Last modification date
20/08/2019 14:48
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