Using Partial Least-Squares Regression in Marketing Research.

Details

Serval ID
serval:BIB_28482
Type
Article: article from journal or magazin.
Collection
Publications
Institution
Title
Using Partial Least-Squares Regression in Marketing Research.
Journal
32nd European Marketing Academy Proceedings, Glasgow
Author(s)
Czellar S, Denis JE, Graber S
Publication state
Published
Issued date
2003
Volume
Mai
Create date
19/11/2007 9:55
Last modification date
20/08/2019 13:07
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