The recent paper titled “New form of addiction: An emerging hazardous addiction problem of milk tea among youths” by Qu et al. (2023) has already attracted mass media attention at the international level, with journalists eagerly relaying the worrisome conclusions and recommendations made by the authors. The authors convey the view that “milk tea addiction” exists among the Chinese population and boldly state that this addiction is relevant from a public health perspective, based on its positive correlation with depression, anxiety, and suicidal ideation. Qu et al. (2023) even call for the regulation of the milk tea industry by either “restricting advertising”, “providing psychoeducation”, or “establishing food hygiene standards”. In the current correspondence, we explain why some basic conceptual and methodological limitations of Qu et al.'s (2023) study hinder in making such recommendations.