Women earn less than men but are not less satisfied with life. This paper explores whether norms regarding the appropriate pay for women compared to men may explain these findings. We find that the gender wage gap is smaller where a larger fraction of the citizenry has voted in favor of equal pay. We also find that employed women are less (not more) satisfied with life in liberal communities where the gender wage gap is smaller. These findings suggest that norms regarding the appropriate relative pay of women compared to men are shaping gender differences in well-being.