This chapter focuses on adult training and feminist teaching outside the Higher Education sector. Through the authors’ personal experience it relates the process of creating a feminist training and consulting business in a free market context. The paper highlights the difficulties of positioning oneself simultaneously within and outside academia, i.e. being PhD candidate and entrepreneur teaching non-academic adult individuals. The authors also illustrate the dilemma of combining knowledge transmission, feminism and business making and raise such questions as: Why is one willing to engage in adult training and teaching gender outside the academia? How can we adapt pedagogical methods, learned within academia, to the public of economic, social and political actors? How can we maintain critical thinking while transforming feminist knowledge into professional know-how to sell? And finally, how is one to combine one’s own political engagement for social change and the market needs? The overall aim of this article is not just to share a lived experience of feminist business creation but also to provide “tips” and “hints” for other young (or less young) feminist researchers who might be interested in teaching gender outside academia. The paper thus takes a very practical stance on the issue and suggests one possible methodology for putting up such an activity, obviously closely linked to the authors’ personal experiences and to the French context. The authors also discuss the specificities of teaching gender to an adult, non-academic public and its concrete implications for training. They draw on the differences between the initial and lifelong training and their pedagogical approaches and highlight the adaptations required both in terms of content as well as in terms of practical modalities. Finally, they share some of the pedagogical strategies they have adopted in order to translate feminist knowledge into a comprehensible discourse for the professionals working outside higher education sector.