Enterprise architecture management (EAM) is acknowledged as a discipline to drive organizational change, to improve IT landscapes' transparency, and to align business and IT. Despite its increasing popularity in practice, many EAM initiatives are confronted with substantial challenges, as demonstrated by the low usage level of enterprise architecture (EA) documentation and enterprise architects' lack of authority, and often fail. This motivates our research, which aims at developing a design theory that may guide organizations to successfully implement EAM. Based on three field studies, we first analyze the issues that arise when implementing EAM in practice. We find that EAM often suffers from being regarded as a separate and parallel initiative, although it needs to be embedded in established management processes and organization. We then suggest a design theory for architecture-driven IT management (ADRIMA) that synthesizes prescriptive knowledge related to embedding EAM practices, artifacts, and roles in the existing IT management processes and organization. By consolidating both IT management and EAM perspectives, our research goes beyond existing EA literature and EA frameworks which describe EAM as a stand-alone management concept focusing on EA models and the EA life cycle.