Should your Brand get a Botox Injection? Visual Rejuvenation through Brand Logos

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Serval ID
serval:BIB_F28FACBE6606
Type
Inproceedings: an article in a conference proceedings.
Collection
Publications
Institution
Production externe
Title
Should your Brand get a Botox Injection? Visual Rejuvenation through Brand Logos
Title of the conference
6th Thought Leaders International Conference in Brand Management
Author(s)
Müller B., Kocher B.
Address
Lugano, Switzerland
Publication state
Published
Issued date
2010
Peer-reviewed
Oui
Language
english
Create date
11/02/2010 10:38
Last modification date
20/08/2019 17:19
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