Business model tools at the boundary: exploring communities of practice and knowledge boundaries in business model innovation

Details

Serval ID
serval:BIB_DE0D122284C2
Type
Article: article from journal or magazin.
Collection
Publications
Institution
Title
Business model tools at the boundary: exploring communities of practice and knowledge boundaries in business model innovation
Journal
Electronic Markets
Author(s)
Schwarz Johannes S., Legner Christine
ISSN
1019-6781
1422-8890
Publication state
Published
Issued date
09/2020
Peer-reviewed
Oui
Volume
30
Number
3
Pages
421-445
Language
english
Abstract
As companies engage in business model (BM) innovation, they increasingly turn to BM tools, such as the Business Model Canvas, the STOF framework, or e3-value ontology. The main advantages associated with these tools are that they establish a standard lexicon, or common language, within an organization. Despite the increasing scholarly interest in BM tools, we still lack theoretical foundations and empirical evidence for understanding their roles and uses in BM innovation. In this article, we argue for conceptualizing BM tools (i.e. models, methods, and IT support), as boundary objects that must have the capacities to overcome the knowledge boundaries between different communities of practice. Based on empirical insights from six case studies and an in-depth field study, we make three contributions: First, we identify five typical communities of practice involved in BM innovation in large organizations. Second, we analyze the knowledge boundaries between them. Third, we discuss implications for BM tool design as boundary objects with syntactic, semantic, and pragmatic capacities.
Keywords
Management of Technology and Innovation, Marketing, Economics and Econometrics, Business and International Management, Computer Science Applications
Web of science
Funding(s)
Other / SAP Research
Create date
12/03/2020 22:46
Last modification date
01/12/2020 7:24
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