Segmentation Based on Ambivalent Attitudes: The Case of Consumer Attitudes Toward Luxury.

Details

Serval ID
serval:BIB_28059
Type
Article: article from journal or magazin.
Collection
Publications
Institution
Title
Segmentation Based on Ambivalent Attitudes: The Case of Consumer Attitudes Toward Luxury.
Journal
Marketing Letters
Author(s)
Czellar S, Dubois B, Laurent G
Publication state
Published
Issued date
2003
Create date
19/11/2007 9:55
Last modification date
20/08/2019 13:07
Usage data