Human-Machine Creativity: How AI Can Influence Human Creativity in Open Innovation

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Serval ID
serval:BIB_27B08CC5CA72
Type
Article: article from journal or magazin.
Collection
Publications
Institution
UNIL/CHUV
Title
Human-Machine Creativity: How AI Can Influence Human Creativity in Open Innovation
Journal
Marketing Review St. Gallen
Author(s)
Clegg Melanie, Hofstetter Reto, Blohm Ivo, Bravin Marc
Publication state
Published
Issued date
2022
Peer-reviewed
Oui
Language
english
OAI-PMH
oai:serval.unil.ch:BIB_27B08CC5CA72
Create date
04/06/2025 8:39
Last modification date
05/06/2025 7:19
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